Intro to REVS | Part 1: Real Estate Insights' EV Series Featuring REVS by NowMedia TV

https://www.youtube.com/watch?v=VBkPEOP5Zy4

How a Real Estate Veteran Saw the Future of Multifamily — and Built a Company Around It

REVS didn't start as a technology company. It started as a real estate observation.

David Aaronson, REVS' Founder and CEO, spent more than four decades in real estate investment and mortgage banking. After years in the industry, he started asking a question that most real estate professionals weren't thinking about yet: what does the next major infrastructure play look like for commercial real estate?

He thought back to two historical parallels. In the early days of cell phones, wireless carriers had to install cell towers on properties so their networks could function. Property owners who made room for that infrastructure early benefited for decades. Go back even further — when automobiles first replaced horses, the limiting factor wasn't the car itself. It was where to fill up. Gas stations had to be built before widespread adoption could happen.

David saw EV charging the same way. Every major car manufacturer has committed to going fully electric. It's not a question of if — it's a question of when. And when millions of apartment residents need to charge their cars, the most convenient place to do it will be where they live.

Why Multifamily Is the Biggest Opportunity

Single-family homeowners can install a charger in their garage. Multifamily residents can't. That gap is where REVS operates.

Most apartment properties were built long before anyone imagined EV charging stations in the parking lot. They weren't designed with the electrical capacity to support them. That creates both a challenge and an opportunity. Properties that figure out how to offer charging will attract and retain residents who drive electric. Properties that don't will watch those residents leave — either for a competitor that has charging or for a single-family home where they can plug in at night.

The Laundry Room Analogy

David describes EV charging stations the same way he thinks about laundry facilities in apartment communities. Back in the 1970s and 80s, most apartment properties didn't have washers and dryers in every unit. Instead, they'd bring in a third-party company to own and operate laundry machines in a shared space. The property didn't have to buy the equipment, fix it when it broke, or manage the billing. They just provided the space and let someone who specialized in it handle the rest.

EV charging works the same way. REVS leases parking spaces from the property, installs the stations, manages all the billing and resident support, and handles repairs when something goes down. The property team doesn't need to become EV charging experts. They already have enough on their plate.

What Makes REVS Different from Other Charging Companies

Most EV charging companies come from a technology background. They know the hardware. They know the software. But they don't understand how a multifamily property actually operates — how leases work, how capital improvements get approved, how resident complaints get handled, or what property managers care about day to day.

REVS was built by real estate professionals who happen to be in the EV charging business, not the other way around. That background shapes everything — from how REVS designs a deployment plan to how it structures financial arrangements to how it supports the property team after installation.

The Bottom Line

Electric vehicles are here to stay. The transition is already underway, and it's accelerating. Properties that prepare now will be positioned to capture a new revenue stream, attract EV-driving residents, and avoid the infrastructure costs that only get more expensive the longer you wait.

Interested in learning what EV charging could look like on your property? Contact REVS for a no-cost property assessment.